Zuckerberg: Libra May Boost Facebook’s Ad Revenue


Facebook CEO Mark Zuckerberg also encountered a question about the highly anticipated stablecoin project Libra at a shareholders meeting Wednesday. Despite the fact that it was introduced in 2019, it is still unknown exactly whether it will be released in the present days, when we have finished half of 2020, Libra is a mystery.

Facebook Didn’t Give Up Libra
The question of whether Libra, if asked Zuckerberg, can financially support Facebook, actually touches on a very critical point. Answering the question asked by Brett Wye, Zuckerberg addressed its impact on e-commerce and subsequently on advertising revenue.

Stating that Libra can make advertising more effective for businesses on Facebook, Zuckerberg thinks that Libra will definitely increase Facebook’s revenue. Facebook does not actually set a net price for ads, and instead, businesses are bidding with an auction system and the price is shaped accordingly.

Zuckerberg also thinks that an integrated advertising payment system using Libra or Facebook Pay can make the process easier for paying customers. The famous CEO, who hinted that they could make improvements in the e-commerce and global payment industry with Libra, said that this would be great for people around the world.

In fact, Zuckerberg’s latest statements show that the Libra project is still developing at full speed and Facebook is not giving up on it.

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