Tinder and the US partnered. The White House has officially announced that it has partnered with popular dating apps like Tinder to encourage more Americans to vaccinate against this deadly virus that killed hundreds of thousands of people in the United States alone.
People with coronavirus vaccine match more easily
In the USA, as coronavirus cases, hospitalizations and deaths decreased, restrictions applied across the country have been loosened recently. Therefore, while people can now move freely, they have entered a serious normalization process, including dating practices.
While vaccination studies continue rapidly throughout the country, the administration of US President Joe Biden aims to give at least one dose of vaccine to 70 percent of US adults by July 4th Independence Day. For this reason, the management, which got in touch with the dating platforms that young people often use, collaborated with apps such as Match, Tinder, and Bumble to encourage more Americans to vaccinate.
People who have the coronavirus vaccine will have serious privileges over these applications. The White House announced that there will be free access to many premium content such as badges showing vaccine status in dating apps used by millions of people in the United States, boost feature for vaccinated people, super likes and super scrolling. In this way, potential matches are expected to increase. Apart from that, the White House stated that these privileges can be increased according to the vaccination status of people.
The collaboration between the White House and popular dating platforms such as Tinder, Match, OkCupid, Hinge, Plenty of Fish, BLK and Chispa is expected to last until July 4th Independence Day. “We are honored to work with the White House to increase vaccination in America, which will allow people to meet face-to-face once again and engage in meaningful ways,” said Shar Dubey, CEO of Match, one of the post-collaboration flirting platforms. This collaboration will make dating safer for everyone. “He used expressions.
On the other hand, one of the online dating apps, OkCupid, announced that people showing vaccine status were 14 percent more likely to be matched.