The Idols brand reputation rating for January 2023 has been published! Data for the period from December 21, 2022 to January 21, 2023 were covered.
Read more.
January 2023 Brand reputation rating for K-pop idols announced: NewJeans, IU, More!
On January 21, the Korean Institute of Business Studies published a reputation rating of artists for January 2023.
Due to the volume of data collected between December 21, 2022 and January 21, 2023, they were used to analyze the coverage of singers in the media, consumer participation and other actions that can be applied to their indices.
A total of 30 artists are included, but here are the top 5 that made the list.
First on the list is NewJeans, which dominated in January 2023 with a brand reputation index of 11,901,458. With this number, the women’s group improved its result by 26.54 percent, surpassing its previous record in December.
In second place, Lim Yong Un retained his position with a brand reputation index of 9,062,863.
Meanwhile, the BTS brand reputation index for January was 6,980,796 points, which brought them third place in the list.
BLACKPINK earned 5,874,066 points on the brand reputation index, taking fourth place. Thanks to the data obtained, they improved their December score by 6.37%.
AyU, whose brand reputation index has increased by 26.35% since December and brought her total score for January to 5,867,068 points, took fifth place.
See the full list for January 2023 brand reputation rankings below!
1. NewJeans
2. Lim Young Woong
3. BTS
4. BLACKPINK
5. IU
6. Lee Young Ji
7. Lee Chan Won
8. IVE
9. Kim Ho Joong
10. Young Tak
11. (G)I-DLE
12. SEVENTEEN
13. EXO
14. Jeong Dong Won
15. SNSD
16. LE SSERAFIM
17. Red Velvet
18. NCT
19. Song Ga In
20. Younha
21. Kang Daniel
22. aespa
23. TWICE
24. Jay Park
25. SNSD Taeyeon
26. Jang Min Ho
27. BIGBANG
28. Sung Si Kyung
29. Block B Zico
30. Apink’s Eunji
December 2022 Brand Reputation Rankings For Male Idols Revealed
In other news, the institute also announced the December 2022 brand reputation indexes of various K-pop male artists. The top five placed in renowned names such as BTS Jungkook, Kang Daniel, BTS Jimin, ASTRO Cha Eun Woo and BTS V.
Here is the full list:
1. BTS’s Jungkook
2. Kang Daniel
3. BTS Jimin
4. ASTRO Cha Eun Woo
5. BTS V
6. BTS’s Jin
7. BTS RM
8. WINNER’s Song Mino
9. BTS’ Suga
10. BTS J-Hope
11. SF9 Chani
12. NU’EST and Wanna One Hwang Minhyun
13. EXO Baekhyun
14. BIGBANG G-Dragon
15. Highlight Yoon Doojoo
16. Super Junior Choi Siwon
17. SHINee Minho
18. Wanna One Ong Seong Wu
19. SF Rowoon
20. THE BOYZ Juyeon
21. BIGBANG Taeyang
22. Super Junior Kim Heechul
23. Wanna One Kim Jae Hwan
24. Super Junior Kyuhyun
25. Highlight Yang Yoseob
26. Wanna One Park Ji Hoon
27. SHINee Key
28. NCT Mark
29. NCT Jaehyun
30. GOT7 Jinyoung
