Black Friday 2021: Today is Friday, November 26, the day after Thanksgiving, which translates into Black Friday, the busiest shopping – and biggest discount – period of the year. With the emergence and subsequent establishment of online shopping, Black Friday has expanded, with websites launching deals for more than a week earlier – and then splicing into Cyber Monday.
Discount or scam
Merchants and stores on promotional days, such as Black Friday or Cyber Monday, advertise deep discounts, often even greater than 50 or 80%. In the midst of the myriad of specials and discounts it is easy to get disoriented, and also think that you should buy something because the discount is huge.
But is it really? Is that product so discounted, or maybe the web or the physical store is trying to deceive us?
It should be noted that discounts are often calculated in comparison to the manufacturer’s recommended retail price (RRP). For this reason, associations in defense of consumer rights have criticized the use of the PVPR as a reference price, since the actual market sales prices are already lower. Actual discounts are reduced very quickly when using the current market price.
The evolution of prices
To recognize real bargains, it is useful to consult tools such as the price history of the product that interests you. It will allow you to see how the price of each product has changed in the last year and, based on the fluctuations and the current trend, you will be able to see when is the best time to buy. And above all, if it is worth it on Black Friday because it has a great discount or you are already waiting for the post-Christmas sales.
The Idéalo comparator app has a price history, and if you give it to look for something like the television that you have been having in your shopping cart for months or a high-end mobile for example, you will see the evolution of its price and where it is cheaper.