Yesterday Epic Games took Apple by surprise by updating Fortnite and providing an in-game payment platform, to bypass the App Store’s internal payment system and avoid the 30% slice that the Cupertino giant gets under every purchase made on the platform. With that, gamers can buy the packages and expansions for the game directly through the Fortnite app, without resorting to the apple payment system.
As a result, Apple immediately removed Fornite from its app store, prompting the game’s maker to sue the company.
However, this change was not just for the iOS game, and the Android app also received the same update.
Although it took a while longer to ban the game, Google – ultimately – made the same decision and Fortnite can no longer be found and downloaded from the search giant’s official app store.
In an official statement, the company explained the removal of the game from its platform and emphasized that every decision is made to keep the store safe for its users and fair for all developers:
Android’s open ecosystem allows developers to distribute apps through multiple app stores. For game developers who choose to use the Play Store, we have consistent policies that are fair to developers and keep the store safe for users. Although Fortnite remains available on Android, we are no longer able to make it available on Play because it violates our policies. However, we appreciate the opportunity to continue our discussions with Epic and bring Fortnite back to Google Play.
As a result of removing Fortnite from the Play Store, Epic has also filed a lawsuit against the company for alleged antitrust violations. In the lawsuit, the producer claims that Play Store payment rules constitute a monopoly and therefore a violation of the Sherman Act and California Cartwright Act.
It is worth mentioning that, just as Google explained in the statement itself, Fortnite can still be installed on Android – but not through the Play Store. This only happens in the operating system of the Mountain View company, however, as it allows the installation of applications outside its official store or through the apk file.
That way, its users can download the game from the official Epic Games website or from Samsung’s app store, the Galaxy Store, for those who have a South Korean device.
However, it is important to note that iOS users do not have this opportunity, as it is not possible to install apps outside the App Store. Therefore, for these, the game was banned completely.
Bullshit! Apple removes Fortnite from the App Store and Epic Games goes to court
A few hours after Epic Gamer launched an external payment method to circumvent the fees imposed by the App Store and Play Store, Apple announced, by means of an official note, the removal of the Fortnite game from the platform, generating another chapter in a controversy that seems far from over.
According to the company’s claims, this removal was carried out by carrying out an action that goes against the site’s guidelines, where it is necessary for developers to focus on maintaining only Apple’s payment method to avoid breaches in the security of user data. , so that you can compromise them. The justifications were detailed in the note below:
Apple official statement
Today, Epic Games has taken the unfortunate step of violating the App Store guidelines that are applied equally to all developers and designed to keep the store safe for our users. As a result, your Fortnite app has been removed from the store. Epic has enabled a feature in its app that has not been reviewed or approved by Apple, and did so with the express intention of violating the App Store guidelines regarding in-app payments that apply to all developers selling digital products or services . Epic has had apps on the App Store for a decade and has benefited from the App Store ecosystem – including its tools, testing and distribution that Apple provides to all developers. Epic freely agreed to the App Store terms and guidelines and we are happy to have built such a successful App Store business. The fact that their commercial interests now lead them to press for a special deal does not change the fact that these guidelines create a level playing field for all developers and make the store safe for all users. We will make every effort to work with Epic to resolve these violations so that they can return Fortnite to the App Store.
It does not stop there!
After Apple performed the removal, Epic Games informed through the Fortnite game account on Twitter that it is taking reasonable steps to hold the company under Tim Cook accountable for the lawsuit through a lawsuit.
Epic Games has filed legal papers in response to Apple, read more here: https://t.co/c4sgvxQUvb
— Fortnite (@FortniteGame) August 13, 2020
According to the company, the Cupertino giant is carrying out a monopoly action, something that it had been opposing in 1984, when, during the launch of the first Macintosh, it made the product a breach of this dominance to generate fair competition.
To help increase the controversy further, as well as demonstrate the strength that the gaming community has, Epic Games released a teaser showing the domain break in conjunction with the request that fans use the #FreeFortnite hastag to compel Apple to step back in removal.