Facebook has released a new business-focused inbox section in Messenger to help businesses respond to customer messages and easily switch between personal and business accounts in the Messenger app.
Facebook, the world’s most popular social media platform, has released a new business-focused inbox for instant messaging and video chat application Messenger. The U.S. company says that with the new feature, businesses can quickly respond to customer messages and easily switch between personal and business accounts in the Messenger app.
Facebook says more than 90 percent of businesses on the platform are actively using Messenger. Expressing that small businesses need reliable and easy-to-use tools to grow their presence in the digital world and communicate with customers, the social media giant says that the business-oriented inbox fully serves this purpose.
Users can easily switch between personal and business accounts in Messenger
Sharing a survey of Hubspot, one of the world’s leading research companies in marketing, sales and customer service, Facebook reports that 90 percent of customers think that getting a quick response is a very important factor for the brand when they ask the business a question about products or the purchasing process. .
Stating that the new business inbox in Messenger will make it easy and convenient for businesses to respond quickly, the social media giant says that in addition to messaging, the section supports the Page Manager App where businesses can manage Facebook posts, create ads and view Page analytics.
As of today, the new business inbox, available in the iOS version of the Messenger app, will arrive on the Android platform in the next few weeks.