The streaming service HBO Max made its debut in the international market this Wednesday (27). And one of its novelties is to offer the eight films of the Harry Potter franchise already at its launch.
Until then, the availability of all features was not guaranteed for the platform. However, according to Adweeks, WarnerMedia managed to sign a licensing agreement at the last minute with NBCUniversal.
The competing American TV network even paid a considerable amount for the rights to the franchise’s titles by 2025 – something around US $ 250 million, according to The Wall Street Journal. This means that the amount disbursed now in the re-acquisition must not have been low.
Another surprise is HBO Max content director Kevin Reilly’s statement earlier this week to Business Insider. At the time, the executive said there was no timetable for recovering Harry Potter’s rights.
Remember that the HBO Max service received apps for Android, iOS, TVs and Chromecast support. In Latin America, the platform is expected to be launched later this year or in 2021.
Despite the agreement, NBCUniversal will remain able to show the “little witch” films on its television channels.